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Quick Tips to Nail Christmas Shopping

Just last year, US consumers spent a whopping $781 billion on Christmas gifts, and almost half of these purchases were made online (45% to be precise). The numbers weren’t different in other parts of...

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Solve the 5 Biggest Problems of Online Shoppers

If you find yourself having difficulties getting visitors to buy from you and are not selling as much as you would like to, chances are you are not addressing the online shopping pain points of your...

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Limitations of Common Search Methods

Having effective site search functionalities in place is an critical element in the online strategy of businesses. They help shoppers find whatever they're looking for quickly and help businesses...

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Are You Prepared For The 4 Types of Shoppers Coming To You?

At any given moment, there are 4 types of shoppers coming to your store. Depending on the product domain, their intentions, preferences and product knowledge, they want to explore and navigate your...

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How Guided Selling supports the Shopper Decision-Making Process

Are you spending hours thinking of how you can help shoppers in their decision-making process to increase your sales? Shoppers want an improved shopping experience and a simplified purchase-decision...

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How to Create Effective Product Finders that Rock and Convert

In theory, creating an effective product finder shouldn’t be too hard: Ask your shoppers a few questions, present them with their choices, get them to buy. Easy, right? Well, not quite. In this...

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